Arizona State University

Digital Assets

2023 – 2024
Key Considerations
Social Media
Art Direction
During my time with the Media Relations and Strategic Communications team at Arizona State University, I oversaw the alignment of branding and design across their social media channels, designed creative assets, and developed many digital campaigns. Notable campaigns I worked on include First-Generation Day, the West Valley newsletter, Earth Month, and Black History Month. I focused on boosting ASU's brand presence while promoting important initiatives within the campus and the wider community.

First-Generation Day

Proud to be a first-generation college student, 4x5Proud of my first-generation college student, 4x5We are first-generation proud, 4x5We are first-generation proud statistics

West Valley Newsletter

ASU West Valley newsletter promo video
Highlighting community events - West Valley promo 2/3
Highlighting degree programs - West Valley promo 3/3
Highlighting success stories - West Valley promo 1/3

Instagram Carousels

Odor Mapping
ASU News' Year In Review
Cyber Threats
First Black Graduate
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