Mary Kay Global

Creative Direction

MK Zoom background
Summer 2023
Key Considerations
Social Media
Brand Consistency
Art Direction
Platform Expertise
As an Art Director Intern for the Social Media team, I designed many engaging graphics for Mary Kay's brand channels: Instagram, Facebook, Pinterest, and YouTube. I also assisted with creative direction for in-house photo and video shoots. This encompassed brainstorming and implementing innovative ideas to enrich visual storytelling, coordinating set designs and props, directing talent and models, and ensuring that the final output reflected the brand's aesthetic and messaging with precision and impact. I collaborated across multiple teams, such as U.S. Marketing and Communications, to refine and execute concepts.

Social Media Graphics

Styled Images

Cooling eye gel styled picture
myMK men styled vanity
holiday sock bundle styled image
lipstick styled image

Video Graphics, Set Design, and Direction

At-home Chemical Peel
Back to School w/Interns
August Jewelry Incentive
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